Objectives:
We were tasked with creating a user-friendly and functional website for the restaurant business representing the world’s largest chain of Georgian restaurants, Khinkalnia. The main goal of the project was to provide customers with the ability to easily find the nearest restaurant, view menus, book tables, and order food delivery online. In addition, the website was to become a powerful tool for promoting the franchise network.
Solution:
For this project, we chose to develop a WordPress website using multisite functionality. This allowed us to create a single admin panel for managing several sites in different countries, such as Ukraine, Poland, Lithuania, and Latvia. Each version of the site has localized content and supports several languages (including English), which is key for an international franchise. This solution is ideal for restaurant owners who want to manage their website in a centralized and easy way.
Key project milestones:
- Market research: We conducted a detailed analysis of the target audience and competitors in the field of website development for restaurants. This helped us to identify the main needs of customers and requirements for functionality.
- Prototyping: Creation of wireframes and structured navigation to improve the user experience, which is especially important for the restaurant’s website , where customers visit with different needs such as ordering food delivery, booking tables, or reviewing the terms of buying a franchise of this chain.
- Design: Development of a modern and intuitive interface that matches the Hinkalnya brand and attracts visitors. The website design for the restaurant was thought out to be easy to use for both regular customers and new visitors.
- Development: We have developed a website that is easy to manage and intuitive for all customers of the chain. And special and at the same time the same for the chain’s restaurants in different countries, which provides convenience for customers and increases the efficiency of the restaurant business.
- Support: Ongoing support and additions to the site at the request of the client, which allows you to quickly implement new features and adapt the site to new business needs.
Project features:
- WordPress multisite allows you to easily manage different versions of the site for each country, which is important for large-scale franchises.
- Localization of content for each country with support for English makes the site accessible to both local customers and foreign visitors.
- Combining reservation, food delivery, and bonus program data into one resource helps to increase customer loyalty and improve the overall user experience.
Result:
The website we developed has become an important tool for the restaurant chain, helping customers quickly find the right restaurants, make reservations, order delivery, and learn about new promotions. This solution is ideal for restaurant business owners who want a modern, functional website to grow their business. Thanks to professional website development for restaurants, the Hinkali website provides a high level of convenience and efficiency for both customers and restaurant management.
People talk about us
What is the biggest concern for business in working with partners? Communication. The team builds it well, and this is the basis for good cooperation. All processes are clear, solutions are quick and efficient, we are heard in our problems and our questions. The team’s strengths are definitely friendliness and professionalism.
